FabSwingers.com forum: business name idea and logo

By *layfullsam OP Man
over a year ago

Solihull

A friend is starting his own business importing and selling personalised sports teamwear and some equipment

football, cricket, hockey etc and is looking for a fun funky name to launch it under and ideas for a logo to match !

come on fab people do your worst

happy to rec pm if you would rather

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By *layfullsam OP Man
over a year ago

Solihull

somebody on here has to have a brain wave

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By (user no longer on site)
over a year ago

It's not all balls.

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By (user no longer on site)
over a year ago

How about 'BallsUp'.. although getting the domain name past netnanny filters might be a tad difficult.

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By (user no longer on site)
Forum Mod
over a year ago

Its just not cricket!

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By (user no longer on site)
over a year ago

"Its just not cricket! "

Bailed Out of Hong Kong

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By *annGentMan
over a year ago

With a cracking view

'GoogliesRus'

No idea what the logo would be !!

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By (user no longer on site)
over a year ago

Sports Teamwear is an obvious and clear statement. With todays technology it pays to be clear.

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By *he tactile technicianMan
over a year ago

the good lands, the bad lands, the any where you may want me lands

your friend could try Importasport, and consider the possible risks from passing off by copying the Intersport logo

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By *layfullsam OP Man
over a year ago

Solihull

your friend could try Importasport, and consider the possible risks from passing off by copying the Intersport logo

cheers for the ideas to all of the above

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By (user no longer on site)
over a year ago

whats my cut

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By *ophieslutTV/TS
over a year ago

Central

You need to determine your business name based on your target market.

Just because a name seems appealing or attractive to some people, doesn't mean that it would be to those who would purchase from/invest in the business etc. It has to instil the right values, emotional feel and all the other aspects of why we like some brands and not others.

Once you get your brand name, then determine your logo, along the same lines.

Whilst almost everyone might buy some gear, you need to really understand your market place, and customers, almost better than they do themselves. Even if you're launching a national brand, the same guidelines really apply, as you need to hit chunks off, bit by bit. It may be that certain market segments will have different needs, and respond differently to alternative messages/branding - this is possible, if you have subsidiary branding/companies etc.

Good luck!

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